It’s official, Super Bowl LII & LIV will be heading south. New Orleans, along with Miami, Tampa Bay and Atlanta have been invited to bid on football’s big game in 2019 and 2020. Having hosted the game in 2013 , New Orleans will look to add the city’s record 11th Super Bowl to it’s résumé.
After losing the 2018 Super Bowl to Minneapolis, New Orleans knows completion will not be easy. “You have to give credit to Mr. Benson and Dennis Lauscha (Saints president) for accomplishing the first step in the process, which is to get New Orleans invited to bid on 2019 and 2020,” said Greater New Orleans Sports Foundation CEO Jay Cicero. “The competition is going to be pretty stiff.”
The New Orleans Saints will play a big roll in lobbying the NFL to return to New Orleans. “New Orleans is a Super Bowl favorite city and has been for many years,” Saints owner Tom Benson said in a statement. “We are excited to be once again invited and I am confident that our city leaders and the hospitality community will come together and put forth our best bid.”
New Orleans officials are hopeful that the more than $30 million in upgrades to the Superdome slated for the next two years will help its bid for one of the two available Super Bowl years. The Superdome is having larger, state-of-the-art video boards installed and an HD room is currently under construction for much clearer video production.
“We’re excited about it,” said SMG vice president Doug Thornton, whose company manages the Superdome for the state. “Obviously we are excited about it, we’re excited to be in the mix again.
“I’m sure that our group will be aggressive. I’m sure that the improvements we are going to make to the (Superdome) over the next two seasons will help us.”
The Greater New Orleans Sports Foundation, along with members of the New Orleans hospitality leaders will begin the process of preparing a competitive bid in time for November’s preliminary proposal deadline. Final Bids will be submitted to the NFL in April. Super Bowl LII & LIV will be awarded at he NFL’s Spring Owners meetings that will take place in May.